Mayor Zohran Mamdani’s campaign team used some viral Knicks fan videos as inspiration for his own video strategy to convey a sense of urgency and excitement.
“Jalen” is already a popular baby name, but Knicks-loving parents may turn to it even more now that Jalen Brunson led the team to an N.B.A. championship, experts say.
The championship celebration starts at 10 a.m. Thursday, just as some of the state Regents tests begin. Students had organized petitions calling for the exams to be delayed.
A parade up Broadway to City Hall on Thursday will celebrate the team’s N.B.A. championship win, and Mayor Zohran Mamdani will present players with keys to the city.
Accedi
